The Massage Industry

Who enjoys the kind of therapies offered by LaVida Massage Centers? According to the American Massage Therapy Association, just about everyone!

Their most recent fact sheet notes that massage therapy clients are motivated by reasons including pain relief, injury recovery, keeping fit, headache control, prenatal comfort and other health goals.

Both genders are prime candidates for your services. The same research shows that “in 2021, 25% of men and 21% of women got a massage.”

LaVida Massage Franchises that are sited in more affluent areas may be especially advantaged. The fact sheet also notes that “the higher the household income, the more likely consumers are to get a massage.”